Club Soda, ‘Next Big Thing’, Amplify London 2024
Girls of Grime, ‘Big Sister Circle’, Amplify London 2024
Amplify, generously supported by YouTube, aims to empower grassroots organisations to develop their work, forging links within the music industry and music education sector to develop new initiatives that address issues in creative provision for underrepresented young people. Amplify supports young artists, producers and musicians primarily aged 14-21 to access creative projects, mentors, personal development programmes and performance spaces with the ultimate aim of supporting young people into the music industry.
Who is this fund for?
Amplify London is for small and grassroots London based organisations (not individuals) undertaking direct music delivery work with young people primarily aged between 14-21 who face barriers in their music-making.
The funding is not open to schools, music education hubs or Arts Council NPOs, and the applicant must be an organisation not an individual. We are aiming to help small organisations working at grassroots level to reach the next stage of their development.
Applications are now closed for Amplify London 2025 funding
To find out more about Amplify London, please email us at AmplifyLDN@londonmusicfund.org
We’re delighted to announce the five organisations that will receive funding from Amplify London 2025!
Finding Rhythms: Making Waves - Professional Development Programme
Finding Rhythms uses music as a catalyst to empower young people to change their lives. They do this through delivering collaborative music-making courses for those at risk of offending, in a range of custodial and community settings. Their creative programmes are delivered by music professionals who develop participants' wellbeing and transferable skills, preparing them for a better future in society. Making Waves is a music-making and mentoring project in South London supporting young people at risk of offending with engaging music activity, targeted mentoring and further professional development.
Rap Therapy: Rap Enterprise Accelerator
Rap Therapy was set up to strengthen the mental health of young people through rap. Their vision is two fold - first, working with schools to deliver interactive workshops, using rap as a therapeutic tool for strengthening the mental wellbeing of young people. Second, supporting groups of young people that have a keen interest and commitment to progressing a career in music, specifically rap music. Their Rap Enterprise Accelerator (REA) will support 14 young people through a carefully designed development curriculum, focusing on skills development, musical output and network, all of which is combined to empower the young people to access a career in the music industry.
Rising Tide: Young Men’s Space & Girls to the Front
Rising Tide Trust is an innovative youth arts trust, based in the heart of Hackney. They offer young people ages 16-25 a place to fully explore their creative potential, understand their place in the world and to prepare for the realities of professional creative life. Girls to the Front is designed to support underrepresented genders in accessing musical spaces with confidence, run in parallel with Young Men’s Space - a space for young men to use song-writing and music to explore critical issues around masculinity, respectful relationships and misogyny.
True Cadence: Amplify Change: Music with a purpose
True Cadence is a multi-award-winning music organisation based in Barking and Dagenham. They run programmes across East London, providing age-relatable mentoring, tailored artistic development, and industry knowledge to children and young people aged 8 to 25. Amplify Change: Music with a Purpose is a youth-led music project in which participants will collaboratively write, record, and produce material addressing social issues. Participants will gain hands-on industry experience, developing creative, teamwork, and employability skills while amplifying their voices through meaningful, socially conscious music.
Yeah Youth UK: Come True Sessions
Yeah Youth UK is a growing music project serving young people of the global majority in developing their creative journeys. The opportunities break down access barriers into the music industry whilst developing the artistic skills through specialist workshops delivered by artist mentors active in their field. Their aim is to provide safe spaces for young people who wouldn't otherwise have access to tangible opportunities & knowledge, to collaborate together, uniting postcodes preventing youth violence while providing pathways into the music industry. "Come true" (if not aware, is wordplay MLE slang "come through /pronounced tru" meaning turning up & bringing someone into an opportunity & being yourself, co designed with Yeah Youth’s young people) is a music project for young people to experience artistic development with professional industry mentorship and creating in studio.
Please click the buttons below for further information about projects previously supported by Amplify London.
Previously funded organisations
Amplify London, which has been running successfully since 2020, has supported 20 innovative creative projects to date, reaching over 500 young people.
Amplify London
2024
Amplify London
2022/23
Amplify London
2021
Amplify London
2020
Amplify London Advisory Group
Chrissy Kinsella – CEO, London Music Fund
Kate Kelly – Senior Programmes and Operations Manager, London Music Fund
David Austin – Deputy Head of Service, Waltham Forest Music Service
Arfa Butt – Music Industry & Cultural Partnerships Strategy Consultant
Alanna Henry – DJ, radio broadcaster, Power Up artist and Jazz re:freshed Event Producer
Christina Matteotti – Head of Music, EMEA Partnerships, Google
Kemar Pennant – Music Education Consultant and Educator at ELAM
Jason Singh – Sound Artist, nature beatboxer, composer and creative facilitator
Keith Sykes – Director of Community Programmes, Lewisham Music
Benjamin Turner – Founding Director of Rap Club (home of The Spit Game), Educator and Youth Arts Leader